Concept:Profit or loss percentage is always calculated based on the cost price.Explanation:Let the cost price be C.P.Given first selling price S.P=₦230 and profit 15%.Use the profit formula: Profit %=C.PS.P−C.P×100Substitute the values:15=C.P230−C.P×100Divide through by 100:10015=C.P230−C.PCross multiply:15C.P=100(230−C.P)15C.P=23000−100C.P115C.P=23000C.P=11523000=₦200The second selling price is ₦180, which is lower than C.P=₦200, so it is a loss.Use the loss formula: Loss %=C.PC.P−S.P×100Loss %=200200−180×100Loss %=20020×100=10%Answer:It is a 10% loss.Correct option: B. 10% loss.